Abbotsford News: APD Presents The Straight Goods on “E”

By on June 5, 2012

09:14 AM By Shaheen Shivji. “Oh my god. Call 911. CALL 911!” … 911 operator: “BC Ambulance for what city please?” … Caller: “Abbotsford, BC. I am sorry but it is an emergency. I think my friend is having a withdrawal and she’s not responding. God, I’m really scared right now.”

With that, authentic 911 call is how the Abbotsford Police Department (APD) introduce Operation X—The Straight Goods on “E”. The documentary is part of a prevention campaign that focuses on the dangers of ecstasy and other illicit drug use and their consequences.

Operation X presents viewers with haunting and heartbreaking narrations by family and friends who have lost loved ones’ to the drug.

The impetus for APD’s warnings against the use of ecstasy came from the tragic deaths of Tyler Miller, 20 and Cheryl McCormack, 17, both of Abbotsford, who died late last year after ingesting the drug also linked to spate of deaths in B.C. and Alberta.

The APD will present the documentary to all Abbotsford secondary schools before district 34 breaks for summer holidays.

A trailer of the video can be viewed at http://www.youtube.com/watch?v=V5nVoxlsoAU&feature=youtu.be

About Editor

Mike spent 20 years in the newspaper business as a journalist, editor, sales manager and publisher before moving into public relations and business consulting. In 2008 he became founding editor of the Abbotsford Post and he is co-owner of Today Media Group. Mike graduated from the University of Alberta in 1970 with a BA in Political Science and Economics and has since pursued graduate studies in both Federalism and Journalism. He has a Diploma in Web Design from Academy of Learning.

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